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Rep. David Scott (GA-13): “Getting Things Done”


In 2008, Georgia Congressman David Scott faced his most serious political challenge — an African-American opponent who raised more than $4 million against him. Rep. Scott took a two-pronged approach in his advertising: first, tell people what he had accomplished in Congress, then draw a contrast between himself and his opponent. This ad, “Getting Things Done,” was the first ad of that 2008 campaign. The approach worked as Rep. Scott went on to win 69% of the vote — a resounding victory for a GOP target!

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